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Leadership Principles

Our leaders are committed to maintaining a working environment with the best possible conditions for their teams to be engaged and perform. They actively strive for operational excellence, securing a high employee engagement, leading to satisfied guests, and ultimately ensure strong financial performance. Our leadership is built upon a foundation of our company virtues that guide our leaders' actions, decisions, and personal leadership. Your leaders will expect a high level of performance and dedication, in turn providing training, support, and development, and being fair and unbiased in their decision-making. Your leaders strive to provide growth opportunities, encouraging you to learn new skills, and work with a clear purpose.

Ongoing training is invested in our leaders to ensure that skills and capabilities are developed through their leadership

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Coming soon!

Juicer

Leader

Specialist

If you are curious, you can read more about our Moneyball program and your opportunities HERE.

The Virtue Behaviour tool combines our leadership principles, company's behavior standards, and your contribution as a Juicer. It helps you apply virtues in your daily work and interactions. We aim to live by these virtues as a company and encourage our leaders to do the same. We want you to see embracing these virtues as a natural part of your growth as a Juicer.

C-Suite

Chief Executive Officer (CEO)
Thomas Nørøxe
Noroxe@joejuice.com
Noroxe@joejuice.com
#
10230
Chief Financial Officer (CFO)
Jørn Vestergaard
joern@joejuice.com
joern@joejuice.com
#
21369
Chief Technology Officer (CTO)
Nicolai Schnack
ns@joejuice.com
ns@joejuice.com
#
787
Chief Operating Officer (COO)
Robert Lynch
Robert.Lynch@joejuice.com
Robert.Lynch@joejuice.com
#
28636
Chief Commercial Officer (CCO)
Thomas Evald
evald@joejuice.com
evald@joejuice.com
#
431
Chief People Officer (CPO)
Kristina Limbrecht
kristina.limbrecht@joejuice.com
kristina.limbrecht@joejuice.com
#
30623
Chief Growth Officer (CGO)
Sebastian Vestergaard
sebv@joejuice.com
sebv@joejuice.com
#
279
Chief of Staff (CoS)
Søren Skaarup
Skaarup@joejuice.com
Skaarup@joejuice.com
#
2025